Path to validationΒΆ
Validation is to get your business to a point that you can validate that there actually is a demand for your product.
Required to validate your idea: - Difficulty to validate: - Protein bars (easy to validate) - You can use a landing page for validation - If you get people to buy the bar, you validated it - New credit card technology (hard to validate) - Prove the customers that will use the product - Merchants will agree to use it - Payment processors will use it - You need to validate the core assumptions: - People are having problems with their credit cards - All 3 parties have problems - People care about security about their credit cards - People are open to try new technology